BuzzAgent: Hornitos and AuraTM Paint

I’m working on two new buzz campaigns for Buzz Agent. I honestly get a kick out this, because I get to learn about all kinds of new stuff that I might otherwise not hear about. Plus — I love getting to be the first one to tell my friends about it. My current campaigns are for Hornitos Tequila and Benjamin Moore Aura Paint.

Hornitos LogoSince my whirlwind business trip to Cabo San Lucas a few months back, I’ve developed a taste for high-end tequila. So when the campaign for Hornitos opened up, I definitely was interested. I just received my “buzz kit” so I haven’t had a chance to pick up a bottle and try it out for myself, just yet. I’ll report back on that once I’ve sampled. What was funny, though, was one of the items in the kit: a tequila bottle shaped USB drive. Great — just what my computer needs — a shot of tequila!

aura paintI also just received my kit for Aura Paint, and I’m really looking forward to testing it out. The big selling point seems to be that it’s low odor and quick drying, but what I’m excited about is the low VOC (volatile organic compounds). That means it’s better for the environment. It’s funny that they are leading with “low-odor” and not eco-friendly — but maybe they think it will appeal to a wider audience that way. It’s more of a “why is it good for me” than “how does it help me save the world.” Either way — it seems like a good thing. I also dig the colors — now I just have to choose one!

[tags]buzz agent, buzz, wom, aura paint, hornitos tequila[/tags]